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Apple News 3d Briefing

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Last updated: March 13, 2026, 6:37 PM ET

Product Launches and Deals

Apple launched seven new products macrumors.com today, marking the availability of items announced last week. The MacBook Neo, M4 iPad Air, and M5 MacBook Air all had launch day discounts available macrumors.com. Amazon is offering a deal on the Air Pods 4 with Active Noise Cancellation for $119.99 macrumors.com. The new Studio Display XDR macrumors.com is now available alongside the Studio Display, which replaces the Pro Display XDR. Launch day also saw in-store pickup available 9to5mac.com for the MacBook Neo in Apple Stores.

MacBook Neo Impact

The MacBook Neo macrumors.com has been generating significant buzz, with ASUS executives admitting the device is a "shock" to the PC industry macrumors.com. MKBHD said the MacBook Neo is potentially “Apple’s most disruptive product” in over a decade 9to5mac.com. A teardown of the new MacBook Neo reveals a design that is modular and repair-friendly macrumors.com, while Apple has published repair manuals for the new MacBooks 9to5mac.com. The device is also capable of running Windows macrumors.com in a virtual machine using Parallels Desktop. Former Microsoft Windows chief praised the MacBook Neo appleinsider.com, stating it will replace his MacBook Air.

MacBook Neo Performance

Photographer Tyler Stalman tested the MacBook Neo with pro photo and video workflows 9to5mac.com, discovering it could handle more demanding tasks than initially anticipated. One of the compromises listed for the MacBook Neo is the lack of fast charging 9to5mac.com, but using a more powerful charger can help. The device doesn't officially support fast charging. All colors and configurations of the MacBook Neo were in stock at Apple Stores, although online orders may face delays appleinsider.com.

iPhone and iPad News

The iPhone 17e macrumors.com is now part of the iPhone lineup. Apple continues to sell the iPhone 16 as an alternative. The iPhone 17e is considered to be one of the best values in a smartphone. T-Mobile is making it easy to upgrade appleinsider.com to the iPhone 17e without a trade-in. The iPhone 18 Pro Max macrumors.com will be slightly thicker than its predecessor, measuring 8.8mm. The iPhone 18 Pro models may not have a smaller Dynamic Island macrumors.com. The average selling price of the iPad rose 9to5mac.com roughly 10% last quarter.

iOS and Software Updates

iOS 26.4 is launching soon 9to5mac.com and will bring several new features. iOS 26.4 is adding four new features 9to5mac.com that have become daily go-tos for users. iOS 26.4 and mac OS 26.4 are both expected soon 9to5mac.com. Apple released iOS 16.7.15, iPad OS 16.7.15, iOS 15.8.7, and iPad OS 15.8.7, designed for older iPhones and iPads that cannot run newer versions macrumors.com. These updates address the Coruna vulnerability disclosed last week by Google 9to5mac.com. Apple's Passwords app has new features 9to5mac.com.

Apple TV and Streaming

Apple TV has a strong start to the year 9to5mac.com thanks to popular series such as Shrinking. Apple TV is premiering a new true crime series 9to5mac.com. The new Apple TV series 9to5mac.com, Imperfect Women, is coming next week. Apple TV aired the first Formula 1 race of the 2026 season last weekend, claiming a viewership victory macrumors.com over ESPN. The DIRECTV app 9to5mac.com now brings Sports Central to the iPhone and iPad. Amazon has announced a new ‘Prime Video Ultra’ streaming plan launching next month that replaces the ad-free tier 9to5mac.com.

Apple's 50th Anniversary

Apple celebrated its 50th anniversary macrumors.com with a surprise Alicia Keys concert in New York. Apple CEO Tim Cook shared a "50 Years of Thinking Different" letter macrumors.com. The Computer History Museum will host a panel featuring several veteran Apple executives, moderated by David Pogue 9to5mac.com. Ronald Wayne will appear macrumors.com at an event tonight.

iPhone Fold and Foldable Rumors

Samsung Display could soon begin producing screens for Apple's foldable iPhone appleinsider.com. The Apple iPhone Fold macrumors.com will feature 12GB of RAM supplied by Samsung. The iPhone Fold appleinsider.com may be called the iPhone Ultra. The storage capacity options for Apple's upcoming foldable iPhone have allegedly leaked, along with their approximate pricing macrumors.com. The launch of the MacBook Neo macrumors.com has led to a surge in Mac trade-ins.

App Store and Developer News

Apple is lowering App Store developer fees macrumors.com in China from March 15, changing the commission rates for standard in-app purchases to 25%, down from 30%. The AltStore PAL update 9to5mac.com brings new social web features.

Other Apple Developments

Apple is expanding its horizons macrumors.com with a new Instagram account. Apple's verification servers experienced an outage on Tuesday appleinsider.com. The iPhone 17 Pro macrumors.com was used to capture live footage during a Red Sox vs. Tigers game. Any Mac can unlock the device-specific accent color options 9to5mac.com for the iMac and MacBook Neo. Apple’s Passwords app has become a full-time password manager 9to5mac.com. The new Apple Invites app macrumors.com has a new Home Screen widget.

Industry and Market Trends

Apple and Samsung tied as the top smartphone maker macrumors.com in 2025. India is considering new manufacturing incentives appleinsider.com to increase iPhone production. Meta has removed over 159 million scam ads 9to5mac.com and 10.9 million scam accounts.

Rumors and Future Products

Apple is planning to launch a MacBook Air with an OLED display macrumors.com, but it will not come for several years. The M6 MacBook Pro 9to5mac.com is rumored to launch later this year with a total design overhaul. Ming-Chi Kuo said the MacBook Pro will receive a "major upgrade" with an OLED display by early next year macrumors.com. Apple’s upcoming products will include the iPhone 17e 9to5mac.com.

Software and AI

Spotify is testing a new feature 9to5mac.com that lets listeners have more direct input over recommendations. Anthropic's Claude chatbot has been updated with support for inline visual content macrumors.com. Grammarly is under fire for plagiarizing top writers' voices appleinsider.com. Apple taught an AI model to recognize unseen hand gestures 9to5mac.com. "X-Plane 12" flight simulator will take advantage of Nvidia CloudXR 6 appleinsider.com in vision OS 26.4.

Accessories and Third-Party Products

A Wi-Fi, Matter, and Thread smart outlet 9to5mac.com is available from Shelly Gen4 Plug. The Valerion Vision Master Max is a premium projector appleinsider.com. The Alogic Edge 5K display offers a high-resolution alternative to the Studio Display appleinsider.com.

Car Play and Lucid

Lucid is bringing Apple CarPlay support 9to5mac.com to its Gravity SUV.

Storage and Displays

The Apple Studio Display and XDR have 128GB macrumors.com of internal storage.