Apple News 3 Days

Last updated: August 1, 2026, 2:30 AM ET

Financial Performance and Market Analysis

Apple reported a strong third fiscal quarter of 2026, with revenue reaching $109.4 billion and a profit of $29.8 billion . Despite this company's stock opened down approximately 10% following mixed Q3 2026 results . JP Morgan a $345 price target for Apple's stock through December 2027 . Goldman Sachs trimmed its AAPL target by $10 after the earnings call, while Morgan Stanley reduced its target to $360 due to slowing Services growth and higher memory costs . Investors should that Apple's gross margins and earnings per share were bolstered by tariff refunds received during the quarter, with an additional $1 billion in refunds still unaccounted for . Apple will shareholders a quarterly cash dividend of $0.27 per share on August 13 .

iPhone and Future Product Rumors

captured 49% of global smartphone revenue in the second quarter, despite only accounting for 23% of shipments, highlighting the profitability of the iPhone . In a remarkable incident, a Canadian artist found her iPhone 17 Pro, dropped from 3,600 feet, sitting virtually untouched in a canola field . Rumors suggest the base model iPhone, expected in spring 2027, may feature a smaller Dynamic Island, 9GB or 12GB of RAM, and an A20 chip built on 2nm process technology . lower-end iPhone 18e is also expected to launch by March 2027 with 9GB of RAM, an upgrade from previous models . The iPhone 18 Pro could see a significant price hike of $300 due to chip shortages, and may introduce an Apple-designed C2 modem to replace Qualcomm's . 20th anniversary iPhone, anticipated for fall 2027, is rumored to be the most redesigned iPhone since the iPhone X .

Software and Services Updates

iOS 27 is set to bring several new features, including enhancements to Apple Mail with improved search functionality and a more customizable Liquid Glass transparency setting . Messages app will gain the ability to hide the dictation button, preventing accidental presses . Alarm volume finally be decoupled from the iPhone ringer volume, allowing for independent adjustments . iOS 27 hints at the impending arrival of the iPhone Ultra, with expanded landscape features for its interface . mac OS 27 is enhancing iPhone Mirroring with three key upgrades and introducing five new features for Mac users, including improvements to Car Play . Apple Services business has reached a milestone of 1.5 billion paid subscriptions, though this still falls short of Wall Street's expectations . Apple AI costs are currently being covered by iCloud+ subscriptions, with daily usage limits tied to subscription tiers .

Hardware and Ecosystem Developments

iPad Air which has retained its design since 2020, could finally see a redesign next year . Apple spent 12 years developing Beats as a separate brand, allowing it to reach Android users and compete in lower price segments without folding it into Air Pods . The company is also preparing for a significant overhaul of its Home product line, with three new smart home products nearing launch . Apple's M4 Mac mini is back in stock at Amazon, available with a $30 discount . company begun selling certified refurbished Studio Display XDR models in the U.S. .

Industry and Regulatory Landscape

Apple's CFO that regulatory changes to the App Store business model are beginning to impact Services growth both domestically and internationally . Apple also argued that new UK App Store steering rules would grant regulators an "highly intrusive" role in dictating business operations . U.S. Senators requested Apple commit to not purchasing Chinese memory chips, citing national security concerns . In related news the FCC has banned new foreign-produced advanced robotic devices due to national security risks, potentially affecting future Matter and Home Kit models .

Tim Cook's Tenure and Transition

Tim Cook in his final Apple earnings call, with John Ternus set to take over as incoming CEO on September 1 . Cook mentioned that while Apple reluctantly raised prices, the decision was driven by a "100-year flood" of memory pricing increases . He also that adding more memory suppliers might not necessarily lead to lower product prices . Apple is also donating to support earthquake relief efforts in Japan and wildfire relief efforts in Europe .

Deals and Promotions

Several deals are currently available on Apple products, including an M5 MacBook Air with a $240 discount directly from Apple . AirPods Pro are available for $199.99, which is the best price since Prime Day . AirPods Max are on sale for $449, a $100 discount from their original price . A 4-pack of Air Tag 2 is available for a record low price of $89.00 .

Other Notable News

TV's YouTube channel has released full panels from San Diego Comic-Con for various shows and movies . The Shazam app has been updated with stickers inspired by Ariana Grande's new album . An iOS app called 'Antizuck,' which claims to detect nearby smart glasses, has topped the App Store chart . WhatsApp is rolling out web calling and call transfer capabilities across devices . Spotify has introduced a new Running Mode to its iOS app that matches music tempo to workout pace .