Apple News 24 Hours

Last updated: August 10, 2026, 9:04 AM ET

iPhone

The ongoing memory crisis is driving up Apple's manufacturing costs significantly. The iPhone 18 Pro will reportedly cost 38% more to produce than its predecessor. A TrendForce analysis estimates Apple will pay 38% more for components, with soaring memory prices being the primary culprit. Meanwhile, the iPhone 17 is on track to break a 15-year record for flagship longevity. Looking further ahead, the foldable iPhone Ultra 3 is rumored to launch by 2028 with larger displays. These rising production costs may finally force Apple to accelerate product upgrades. In other iPhone news, Apple dropped a plan to ship leased iPhones pre-loaded with customer data, a feature that would have made setup more seamless.

Mac

Apple's Mac lineup is also feeling the pinch from component shortages. New OLED iMac panels from LG Display will feature a five-layer structure to prevent burn-in and boost brightness. The venerable text editor BBEdit continues to set the standard on the Mac after 34 years. According to Mark Gurman, Apple will likely unveil an M6 MacBook Pro and refreshed iMacs this October. Meanwhile, RAM shortages are now affecting MacBook Air availability, further straining supply.

Apple Watch

Apple is rethinking its wearable strategy with several radical concepts. A ceramic case could return with the Apple Watch Series 12 as soon as this year. Broader explorations include a round model and a screenless fitness tracker, signaling a potential shake-up of the entire lineup.

Apple Services & Software

Apple briefly published a guide for Chinese users on using Alibaba's Qwen AI with Siri, before quickly removing it. The latest Sunday Reboot column touches on AI device worries and Ted Lasso promotion cheapness. For smart home enthusiasts, the Eve Weather sensor is a must-have for Apple Home automations in 2026.

Accessories

A new modular controller aims to turn the iPhone into a mobile gaming console. The Ohsnap MCON slides open to provide full-featured physical controls, offering an innovative solution for on-the-go gaming.