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Last updated: March 14, 2026, 4:42 AM ET

Apple's 50th Anniversary Celebrations Kick Off

Apple has announced macrumors.com global celebrations for its upcoming 50th anniversary, commencing with a surprise Alicia Keys concert at its mysteriously closed Grand Central Terminal store in New York City earlier today macrumors.com. The tech giant shut down macrumors.com the flagship location temporarily, later revealing it was hosting an intimate performance to mark the milestone. CEO Tim Cook shared macrumors.com a "50 Years of Thinking Different" letter ahead of the company's anniversary, while author David Pogue revealed appleinsider.com in his new book "Apple: The First 50 Years" that Tim Cook declined to be interviewed, despite extensive access to other Apple executives. The celebrations will continue with a Computer History Museum panel tonight 9to5mac.com featuring Apple veterans and Ronald Wayne, Apple's often-overlooked third co-founder who initially owned 10% of the company before selling his share back for $800 just 12 days after its founding in 1976.

MacBook Neo Launch and Initial Reviews

Apple released macrumors.com seven new products today, headlined by the highly anticipated MacBook Neo, which officially went on sale with in-store pickup available 9to5mac.com at retail locations nationwide. The new laptop has already received 9to5mac.com high praise from tech reviewer MKBHD, who called it "Apple's most disruptive product" in 10+ years. A comprehensive teardown macrumors.com revealed the device features modular ports, a glue-less battery design, and zero tape construction, making it potentially the most repair-friendly Mac laptop to date. Meanwhile, former Microsoft Windows chief Steven Sinofsky praised appleinsider.com the MacBook Neo so highly that he plans to replace his MacBook Air with it, lamenting Microsoft's struggles with ARM compatibility. In gaming performance tests, the MacBook Neo handled 9to5mac.com ten different games impressively, from AAA titles native to Mac to Windows games running through translation layers.

iPhone 17e Enters Market with Budget Appeal

Apple's new iPhone 17e 9to5mac.com has launched to positive reviews, with tech writers declaring "Apple finally got the entry-level iPhone right" after previous attempts like the iPhone 5c and SE line failed to fully satisfy budget-conscious consumers. The device is now available appleinsider.com on T-Mobile with no trade-in required, including Magenta Status benefits, positioning it as one of the best values in the smartphone market. A detailed comparison macrumors.com with the iPhone 16 reveals the 17e offers compelling alternatives for those who don't need the latest features, with Apple continuing to sell both models to target different market segments. The iPhone 17e joins Apple's