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Disney Plans to Phase Out Hulu App After Integration

9to5Mac •
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Disney’s internal memo, dubbed Project Gemini, maps a phased move of Hulu’s catalog and features into Disney+. The plan, surfaced by a leaked document, says the Hulu app will be retired once the transition finishes, slated for year‑end. This marks the first concrete step toward a unified streaming house for subscribers worldwide today finally unified.

The memo notes Hulu’s tech stack will be decommissioned after users migrate, and that no major new features will arrive. A senior Disney engineer said Hulu is on life support, with development stalled. The company claims no immediate shutdown, but the document signals a shift away from the app’s future and strategy for Disney+ to consolidate content streams across platforms.

For subscribers, the plan means a gradual erosion of Hulu’s standalone experience, pushing them toward Disney+ for a richer interface and expanded library. The move could consolidate market share but also risks alienating users who prefer Hulu’s ad‑free or niche offerings. Competitors may respond by tightening their own bundles in the coming years as streaming landscape shifts toward integrated services.

Disney’s strategy signals a future where Hulu ceases to exist as a separate brand. The internal plan, if executed, will leave users with a single Disney+ app that houses all content, streamlining operations and reducing costs. The Hulu app will no longer be supported for today and beyond as the transition completes this is final.