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Sunkist Fruit Gems Return After Discontinuation

New York Times Business •
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Sunkist Fruit Gems, a beloved kosher jelly candy, have been salvaged from discontinuation. Candyrific of Louisville, Ky., will manufacture them following Ferrara's decision to cease production. The candy became synonymous with bar and bat mitzvahs, where it is traditionally tossed at the celebrant.

Ferrara, a Chicago-based company owning Jelly Belly and Nerds, had held the license since 2023 but opted to let the line go as part of a product reduction. Sunkist stated the candy will remain unchanged and maintain kosher certification, targeting a 2027 market return. Other snacks have successfully returned after public outcry, such as Hostess Brands' Twinkies in 2013 and General Mills' Dunkaroos in 2020.

Remy Tumin reported the story for The New York Times. Fans expressed overwhelming enthusiasm, encouraging Sunkist to find a new manufacturer. Candyrific, known for licensing big candy brands and novelty editions, won an innovation award at the Sweets & Snacks Expo for War Heads Loud Mouth Bites.

Fruit Gems originated in the 1930s as a byproduct of citrus growers seeking to use orange oil and pectin. The Ben Myerson Candy Company later acquired the formula, which Jelly Belly bought in 2006 before Ferrara's 2023 acquisition.