A lawsuit filed by the Electronic Frontier Foundation claims Ring’s Familiar Faces feature records faces of anyone within view, even if they never opted in. The suit argues Amazon shifts consent duties onto homeowners, while the company itself collects, stores, and processes biometric data without clear legal compliance.

Sen. Ed Markey pressed Amazon to halt the feature, citing a October 2025 letter and a February 2026 follow‑up that revealed Ring only offers opt‑in for device owners. The lawmaker highlighted that individuals must request deletion from each Ring‑home they visit and noted law‑enforcement participation in the Neighbors service rose to 2,723 agencies.

Amazon previously settled an FTC case over employee access to private videos, paying $5.8 million and tightening data controls. Earlier this year, Ring introduced an AI “Search Party” tool for lost pets, sparking backlash and leading Amazon to cancel a partnership with Flock Safety that fed customer footage to police. The mounting legal pressure forces Amazon to confront how its home‑security ecosystem handles biometric data.