Apple News 8 Hours

Last updated: August 27, 2026, 4:08 PM ET

Apple's September Event

Apple has officially announced September 9 as the date for its iPhone launch event, with the tagline "Surprise and shine." The company is widely expected to unveil the iPhone 18 Pro and the new iPhone Ultra, alongside other hardware, according to a detailed preview of six new products expected at the 10 a.m. Pacific Time keynote. Meanwhile, some analysts suggest that a viral Chinese event tagline may have been lost in translation, with fans arguing over whether it contains a cheeky nod to the iPhone Ultra name.

As the launch approaches, the iPhone 18 Pro is expected to hold four key advantages over the pricier iPhone Ultra, including a more compact form factor and potentially better battery efficiency. On the deals front, the iPhone 17 Pro is seeing discounts up to $285 off, alongside Air Tag 2 deals starting at $20 each and Anker's Mag Safe Nano Power Bank down to $49 in all colors.

New Macs and M6 Roadmap

Apple this week announced a new Mac Studio featuring the M5 Max and M5 Ultra chips, alongside a refreshed Mac mini. A key addition for professional video production is built-in Genlock, which is also coming to the M5 Pro Mac mini, allowing precise synchronization across multiple cameras and displays. The new machines are slated to ship with mac OS Golden Gate, the next major version of Apple's desktop operating system.

Apple launched its next-generation M6 chip this week in the new Mac mini, and a rumored release schedule suggests several more products will receive M6 upgrades soon, including new MacBook Pros and iPads. For those in the market now, the 2026 MacBook Pro is seeing up to $500 discounts at Amazon and Best Buy. Meanwhile, a limited-time deal brings the M5 MacBook Air with 32GB RAM down to $1,549, a $150 savings on the 13-inch model.

Apple's 2026 Product Wave

Counting everything up, Apple has announced 11 new products in 2026 so far, starting with a new Air Tag in January, followed by a packed March launch cycle and two major Mac updates in August. More releases are expected including the September iPhone event and additional M6-based devices.

Security Alert

Security researchers are warning consumers not to use a free iPhone that unexpectedly arrives at their home. These unsolicited devices are often part of a scam where hackers pre-load malware designed to steal bank account credentials and passwords. Experts advise contacting authorities and returning the device without powering it on.

Apple Arcade and Trademarks

Apple has announced the "sneakiest crossover of the summer" in the form of Sneaky Sasquatch joining forces with Subway Surfers+ in Apple Arcade, complete with new stickers. In a related move, Apple is seeking trademarks for Sneaky Sasquatch merchandise, including clothing, costumes, watches, jewelry, books, trading cards, and bags.

Supply Chain and Education

Apple has expanded its Supplier Employee Development Fund, a $50 million educational program, with a new Apple Education Center in Hanoi. The facility aims to train employees at Vietnamese manufacturing firms that supply components for Mac, iPhone, and Apple Vision Pro. Vietnam is becoming an increasingly significant part of Apple's supply chain operations, diversifying production beyond China.

Software and Deals

Adobe has launched a beta for AI Assisted Editor, a new optional editing mode within Photoshop featuring a simplified, prompt-based interface for image editing. The mode allows users to make complex edits using natural language commands rather than traditional tool-based workflows.

Finally, LG is hosting a Labor Day sale on its website this week, with automatically applied discounts on OLED TVs, monitors, home appliances, and more.

Legal

Meta has reached a settlement with US states in an $18 billion lawsuit accusing the social media giant of deliberately making Instagram addictive for teens. The settlement resolves claims that Meta failed to implement adequate protections for younger users on the platform.