Apple Stores are bracing for a significant customer surge in early March, mirroring the intensity of an iPhone launch, as the company readies multiple product announcements. The new MacBook is expected to receive its own dedicated table display, signaling a major unveiling. Rumored to be priced between $699 and $750, this budget-focused model features an A18 Pro chip instead of Apple Silicon, a lower-quality 13-inch display, fewer USB-C ports, and a new aluminum enclosure production method to cut costs. Apple anticipates this affordable offering will attract iPhone switchers and drive substantial demand.