Newegg returns to Computex 2026 with its largest-ever booth presence, celebrating 25 years in business. The four-day Taipei International Computer Show running June 2-5 will feature an expanded Gamer Zone and the debut of Newegg Simulator Builder, a configurator for complete sim racing rigs. The company's booth spans Hall 1, 4F, Booth #L0429A with dedicated spaces for components and immersive gaming experiences.

The International PC Builder Championship kicks off Friday, June 5 with competitors from four countries including Taiwan's Linda and Bear HSIUNG, Portugal's Pedro from PCMR, Japan's Takahiro Shimizu, and US creator ScatterVolt. A SIM MOD Show adds head-to-head competition between Thailand's Suchao Modding & Design and US modder Brian Carter. Livestream coverage runs June 4 from 7-10 PM PT on Twitch, with sweepstakes prizes featuring an MSI RTX 5080 and Intel Core Ultra 7 270K Plus processor.

A separate collaboration with Sensory AI and Intel introduces attendees to the Robot Café experience on June 2. Visitors can order coffee through conversational AI via the Ella XR system, which powers the fully autonomous operation. The same technology integrates with Newegg's Carota Marketplace for direct purchasing, demonstrating the company's push toward AI-integrated consumer experiences.

CEO Anthony Chow emphasized that growth opportunities exist at the intersection of gaming hardware and global creator communities. The expanded international championship and new configurator tool position Newegg as both retailer and community hub for PC enthusiasts.