Samsung India expands its Finance+ program to include a full range of home appliances—air conditioners, refrigerators, microwaves, washing machines and more. The scheme welcomes first‑time borrowers, even those without a credit history. Shoppers simply present Aadhaar and PAN at a participating store, and the paperless enrollment finishes in about five minutes. Customers receive an instant digital agreement, eliminating paperwork entirely.

EMI options start at just ₹33 per day, and Samsung is sweetening the deal with a limited‑time ₹1,000 cashback for purchases financed through Finance+. The offers cover every Samsung appliance, but the company is emphasizing its Bespoke AI line—SmartThings‑enabled units controllable via the AI Home Screen or Bixby voice assistant. Plans can be tailored from three to 24 months, giving flexibility for different budgets.

Vice President Ghufran Alam said the rollout reflects Samsung’s push to make tech affordable for Indian households. The move follows the recent “Galaxy Forever” initiative, which lets users acquire a new flagship phone on a 12‑month zero‑interest plan with a 50 % buy‑back option. Finance+ now gives consumers a low‑cost path to modernize their homes. Samsung hopes to boost appliance penetration in tier‑2 cities.