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LEGO Announces 'Project Hail Mary' Set

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Fans of Andy Weir's novel and the upcoming film adaptation can rejoice: a LEGO set based on Project Hail Mary is on the way. The set, featuring 830 pieces, includes a replica of the Hail Mary spaceship and minifigures of the astronaut Ryland Grace and his alien companion. It's a departure for LEGO, which typically focuses on established franchises.

The set's features extend beyond aesthetics, with a display stand and a crank to simulate centrifugal gravity. LEGO's decision to create a set for a yet-to-be-released film is a shift, signaling a potential expansion of LEGO's portfolio to include more contemporary works. The film, starring Ryan Gosling, arrives in theaters March 20th.

Pre-orders for the Project Hail Mary LEGO set are open now, priced at $100, with shipping starting March 1st. This gives fans a chance to build the set before the movie's premiere. The film, directed by Phil Lord and Chris Miller, promises to be an exciting sci-fi adventure.

This move indicates LEGO's willingness to diversify its offerings. The set's release, ahead of the movie, could generate buzz and boost both LEGO and the film's popularity. It's a smart cross-promotional strategy, leveraging the popularity of both the book and the LEGO brand.