Google will unveil its next generation of Pixel devices on August 12, with the event scheduled to begin at 6 PM ET. This evening launch time contrasts with previous years, allowing consumers to watch without taking time off work.

Anticipate a more subdued release this year, influenced by global memory shortages that have increased consumer electronics prices. A recent report indicates Google may abandon the 128GB storage option for new Pixel phones, with base models starting at 256GB. This change could lead to higher prices for the devices.

While speculation suggests a potential reduction in RAM for some configurations, this rumor has not gained significant traction. The Pixel 10 is expected to feature an updated, though reportedly modest, Tensor processor. Official details will be confirmed on August 12.