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Pixel 11 Event Set for Aug 12 with Higher Prices

Ars Technica •
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Google will host its Made By Google showcase on August 12 in New York City, teasing a new Pixel lineup that mirrors the silhouette of the previous generation. Leaked images suggest the Pixel 11, Pixel 11 Pro, Pixel 11 Pro XL, and Pixel 11 Pro Fold will retain the familiar flat edges while shaving a few millimeters from the Pro models' thickness. A standout visual cue is the rumored "Pixel Glow" rear notification light, which could replace the current always‑on display.

Storage configurations appear to shift upward, with the company dropping the 128 GB base tier in favor of 256 GB across all variants. This move aligns with complaints that the prior 128 GB offering felt cramped for flagship users. Pricing leaks for Europe show the Pixel 11 starting at €999 and the Pixel 11 Pro at €1,199, matching last year’s 256 GB prices but eliminating cheaper options. The larger Pro XL and Pro Fold models reportedly add another €100 to the base price, indicating a broader cost increase likely tied to AI‑related component shortages.

For consumers, the higher storage baseline reduces the need for upgrades but raises the entry cost, potentially shrinking the mid‑range market. Industry analysts see the price hike as a bellwether for supply‑chain pressure on AI‑enhanced hardware, which could reshape pricing strategies across the Android ecosystem.