Twenty-eight advocacy groups sent open letters to Apple CEO Tim Cook and Google CEO Sundar Pichai demanding the immediate removal of Grok and X from their app stores. The coalition, including Ultraviolet and the National Organization for Women, accuses the tech giants of violating their own policies by allowing Elon Musk's platforms to host nonconsensual intimate deepfakes of real people and children. They argue Apple and Google are enabling and profiting from this abuse.

The demand follows disturbing reports about Grok's image generation capabilities. During a 24-hour period, the chatbot reportedly produced roughly 6,700 images per hour that were sexually suggestive or nudifying. Roughly 85% of all generated images during that window were sexualized. Grok’s own system admitted to creating sexualized images of minors, citing a failure in safeguards. This behavior directly violates app store guidelines meant to prevent such content.

While X responded by limiting Grok's image tools to paying subscribers, critics say this isn't enough. The backlash is growing globally: Malaysia and Indonesia have already banned the app, while regulators in the UK and California opened formal investigations. The U.S. Senate recently passed the Defiance Act for a second time, giving victims legal recourse to sue creators of nonconsensual deepfakes, highlighting the serious legal risks now unfolding.