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Gund Family Business Secrets: 75 Years Without Layoffs

Wall Street Journal US Business •
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Hundreds of executives have flocked to St. Louis to learn how the Gunds’ family business thrives by putting workers before short-term profits. For 75 years, the Gund family has maintained a workforce without ever resorting to layoffs, a rare feat in modern corporate America. The company, known for its resilient culture and long-term vision, prioritizes employee stability and loyalty over quarterly earnings.

Executives from across the country visit the headquarters to observe its unique management philosophy, which emphasizes trust, transparency, and intergenerational leadership. The Gunds credit their success to a deep commitment to their employees, viewing them not as costs but as essential partners in sustained growth. This approach has fostered high retention, strong morale, and consistent performance, even during economic downturns.

As short-term thinking dominates many industries, the Gund model offers a counterexample rooted in values and endurance. Their story is now studied as a blueprint for ethical capitalism and sustainable business practices.

Source: Wall Street Journal US Business · Summarized by HeadlinesBriefing