Green Bay Packers president/CEO Ed Policy stated that financial adjustments may be necessary for the NFL's only publicly owned franchise to remain competitive long-term. Policy noted that other teams have access to capital sources unavailable to the Packers, comparing it to an "ATM machine." The team reported an operating loss for the first time since 1990, despite a 54.8% increase in overall net income, largely due to nonoperating revenues including gains from corporate investments and their share from ESPN's purchase of NFL Network.

Operating revenues for the fiscal year were $753 million, while expenses reached $754.1 million. Expenses saw a significant 18.7% increase, primarily driven by a $130 million rise in player costs. This included the acquisition and contract of All-Pro edge rusher Micah Parsons for $188 million, with $136 million guaranteed.

Policy emphasized the need for more aggressive revenue generation, citing the rising cost of NFL competition. He highlighted the disadvantage the Packers face compared to other franchises that can sell minority interests to raise capital. While the team is not considering selling naming rights to Lambeau Field, they are open to sponsorships for their practice facility and exploring additional revenue streams through events at Lambeau Field and Titletown.