When news broke of Atlanta Falcons running back Bijan Robinson's new contract, the first person to reach out was not a teammate or family member, but actor Matthew McConaughey. Robinson revealed that McConaughey texted him within minutes of the deal, a three-year extension worth up to $75 million, becoming official.

Robinson, who played college football at the University of Texas, has a connection with McConaughey, a prominent Longhorns alumnus and superfan. The two developed a friendship during Robinson's senior year in 2022, with Robinson expressing aspirations for an acting career post-football. The Falcons shared a photo of a young Robinson with McConaughey during a recruiting visit to Austin, highlighting their established relationship.

While Robinson's focus remains on his NFL career, for which he is now significantly more compensated, his early ties to Hollywood figures like McConaughey hint at potential future endeavors. The record-setting deal is also expected to have significant implications across the league.