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Apple's AI Test: Can It Outperform Google Gemini?

MacRumors •
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Apple unveiled its latest AI suite at WWDC, built on Google’s Gemini models that now power the revamped Siri and new Apple Intelligence features. Analyst Ming-Chi Kuo argues the real metric will be whether Apple can deliver superior agentic workflows and hybrid on‑device/cloud experiences than the search giant. The keynote’s hype will quickly fade if the test fails in the consumer space.

Despite relying on a third‑party model, Apple hopes its custom silicon will shift most queries onto the device, reducing latency and privacy risks. Kuo’s supply‑chain data suggests revenue momentum will persist through year‑end, prompting investors to imagine a future where AI adds heft to already strong sales. He cautions, however, that the stock’s bullish narrative hinges on outperforming Google.

If Apple’s Gemini‑based services lag behind Google’s native offerings, Kuo says the assumption that the company will eventually pull ahead will face growing scrutiny, though the shares may not turn bearish immediately. The coming months will reveal whether Apple can turn a borrowed model into a competitive advantage or whether Gemini becomes the ceiling on its AI ambitions.