Apple limits U.S. customers to purchasing a maximum of two iPhone Duos per order, a restriction not displayed until attempting to add more than two to the cart. While similar two-unit limits exist in China, Singapore, and Hong Kong, the U.S. policy appears newly enforced, with Reddit users reporting both four-unit purchases and strict two-unit enforcement. Pre-orders launched October 16, with launch-day stock selling out instantly and many deliveries scheduled for November or December.
Apple is expediting some delivery dates to meet demand. Apple retail staff have been instructed to warn walk-in customers without pre-orders that iPhone Duo stock is unlikely on launch day. Bloomberg's Mark Gurman criticized Apple for launching pre-orders despite known severe supply constraints, calling it a "major mistake.".
Source: MacRumors · Summarized by HeadlinesBriefing