YouTube's new policy targets inauthentic AI content in the YouTube Partner Program. VP of Trust & Safety Matt Halprin emphasizes creativity over tools, banning generic, repetitive, distressing, or misleading AI videos. Last year, 1 in 10 fast-growing channels focused on AI, but 26% of users view AI negatively. The rules aim to ensure effort and originality, not a full ban.

Identifying AI-generated videos involves checking for inconsistencies in length, quality, or hyper-realistic flaws. Longer videos, odd shadows, or unnatural appearances are red flags. YouTube’s automatic detection isn’t foolproof, requiring creators to prioritize authenticity.

The policy separates from general guidelines, focusing on monetization. Creators must avoid content farming and AI personas giving financial advice. While YouTube won’t eliminate AI, it pushes for human effort.

Future filters may help users avoid AI slop, but current tips remain critical for spotting low-quality content.