DeepSeek has officially cut the cost of its flagship V4 Pro by a striking 75 percent, permanently lowering prices after a temporary promotion. The Chinese AI startup now offers the model at just $0.003625 per million tokens, a dramatic drop from previous ranges of $0.0145 to $3.48. This strategic move positions DeepSeek as a more affordable choice for enterprises and power users handling large volumes of data daily.

The reduction signals a clear shift in competition, making the new price a key factor for businesses weighing costs against performance. By making the model accessible to a broader audience, DeepSeek strengthens its market presence and challenges rivals like OpenAI and Google’s Gemini 3.5 Flash. This pricing change underscores the company’s focus on cost efficiency without sacrificing value.