Multi-platinum musician Labrinth will use the new PROLED MacBook Pro to produce a full song from scratch during an all-night live stream. The event takes place at the Tower Theater Apple Store in Downtown L.A. on November 6, coinciding with the launch of Apple's Tandem OLED MacBook Pro. Using Logic Pro software, Labrinth will demonstrate the notebook's creative capabilities in real time. The stream serves as a high-profile promotional campaign, highlighting the device's power for professional music production. AppleInsider first hinted at the collaboration via TikTok. The performance will showcase the new Mac's performance and display technology under intensive creative workloads.
The PROLED MacBook Pro features Apple's advanced Tandem OLED screen, designed for exceptional color accuracy and contrast. This live session aims to prove the machine's suitability for demanding audio engineering tasks. Fans can watch the entire creative process unfold live, offering insights into modern digital music creation. The event underscores Apple's strategy of partnering with top artists to market its hardware to creative professionals.
Source: AppleInsider · Summarized by HeadlinesBriefing