Apple and the Sydney Opera House have unveiled a yearlong collaboration launching March 25th with a newly commissioned artwork titled 'Illuminating Creativity'. This project will project digital art created on iPad with Procreate by ten emerging Australian artists onto the Opera House's eastern sails. The public can participate in free 'Today at Apple' sessions across Australia from March 9-15, creating their own digital artworks for potential inclusion in the final projection.

Selected pieces, including those from the commissioned artists and public submissions, will be displayed nightly from 8:30 PM on March 25th and 8:00 PM on March 26th and 27th. Apple CEO Tim Cook shared footage highlighting the stunning visual impact of the iPad-generated projections.