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Ocado’s Founder Trap Revealed

Financial Times Companies •
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The UK online grocer Ocado has faced a rare board battle when investors rallied around founder and chief executive Tim Steiner after a draft motion to remove him surfaced. The move highlighted the growing trend of founders resisting professional takeover, echoing high‑profile cases like OpenAI’s Sam Altman.

Financially, Ocado has struggled for 16 years. It has posted an operating loss every year since 2018 and burned through £1.5bn of cash in the past four years, according to Alliance Bernstein analysts. The company’s market‑debut price remains only slightly higher than its current valuation, underscoring a stagnant equity base amid persistent losses.

The board’s compromise keeps Steiner in the top‑desk role until the end of next year, after which he will transition to a “founder role” that is largely advisory. This arrangement allows negocations for a new professional CEO while preserving the founder’s brand equity, a strategy that investors expect to be a stop‑gap until a turnaround can materialise.

For shareholders, the episode signals that founder entrenchment can stall operational improvement, keeping Ocado stuck in a low‑margin, high‑cash‑burn cycle. Unless a credible manager can ignite a profitable shift, the company risks further dilution and a decline in investor confidence.