On 29 August, Most Valuable Promotions (MVP) celebrates its fifth anniversary, marking a significant shift from its influencer-driven origins. The inaugural event in Cleveland, Ohio, featured Jake Paul vs Tyron Woodley, followed by a rematch in Tampa, Florida, and later Paul vs Mike Tyson, establishing MVP's reputation for unconventional matchups. Today, MVP is positioned as the primary UK promoter of women's boxing, headlining a major card in Cleveland with Mikaela Mayer vs Chantelle Cameron for unified WBA, WBC, and WBO light-middleweight titles.

Caroline Dubois defends her WBC and WBO lightweight crowns against Amelia Moore. MVP's journey from a 'snot-nosed upstart' to a major force is underscored by its strategic signing of top female talent, including Dubois, Cameron, Mayer, and Terri Harper, alongside Serrano, Alycia Baumgardner, and Ellie Scotney. Cameron, who left Queensberry for MVP in 2023, credits the promotion with accelerating her career, securing her world title shot and Mayer fight within three bouts.

She notes a shift in perception: 'Respect is the biggest change... now people say 'OK, let's see you fight' — it's part of the real deal,' per BBC Sport. Dubois, embracing a brash persona, cites MVP for elevating her from Sheffield's Park Community Arena to Miami and London's Olympia, stating, 'They've helped me get to that next level.' Jake Paul provides influencer insights, reinforcing MVP's entertainment-focused model. MVP's success reflects its ability to merge influencer appeal with elite women's boxing talent, transforming its reputation from gaudy upstart to industry leader.