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England rugby stars launch coffee shop post-World Cup

BBC Sport •
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Fresh off England's Women's Rugby World Cup victory, captain Zoe Stratford and teammate Natasha Hunt have traded the pitch for a coffee shop. The pair, both key players for Gloucester-Hartpury, opened 'MoZo' near their club's Kingsholm ground. This move reflects a common trend among elite athletes planning for life after sport.

Stratford and Hunt, who each earned significant bonuses from their World Cup win, are part of a generation of players building careers beyond rugby. Teammates like Abby Dow have already retired for engineering, while others juggle sport with jobs in crypto or the RAF. Their venture offers a creative outlet and financial diversification.

The duo has been hands-on, working shifts and learning the business, even if Stratford admits to struggling with coffee art. This side project provides a mental break from the sport's intensity, a strategy Stratford believes contributes to the team's success. They aim to grow the brand while continuing their rugby careers.

With England beginning their Six Nations title defense in April, both players remain central to the national squad. The coffee shop venture, however, marks a deliberate step toward long-term security. It’s a practical example of how professional athletes are increasingly leveraging their profiles to build businesses.