Almost a year ago, to the day, Valve revealed a new Steam Store UI, which cleaned up much of the storefront's UI and presented an overall more cohesive design that is better suited to the variety of PCs, handhelds, and consoles that Valve now caters to. It appears as though Valve's next upcoming update to the Steam Store UI is more subtle, but may have a more meaningful impact on game discovery, for both developers and gamers, alike. This update also comes shortly after Valve overhauled the Steam handheld and Big Picture mode with the optional Big Art mode.
According to a new post in Steamworks news—Valve's developer news feed—Steam will soon lose the curated Discounts & Events section that appears at the top of users' Steam Store Home pages, which currently shows deal and event placements scheduled by developers or directly by Steam. In its place, Valve will introduce "something more dynamic and personalized for each customer," which Valve says will give more sale and game events a chance at being featured on the Store homepage and throughout Steam. Valve says that, in previous tests of this new methodology, it has been able to show games to 10 times more Steam users than using the old model.[](https://www.techpowerup.com/img/0XZHoo7tAfpYTzJk.jpg)Read full story
Source: TechPowerUp News · Summarized by HeadlinesBriefing