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AMD Wins Hollywood's Lumiere Award for Production Tech

TechPowerUp •
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AMD has received the Production Technology Lumiere Award from the Advanced Imaging Society for its latest generation of Zen 5-based EPYC Server and Ryzen Threadripper Pro workstation processors. The February 9, 2026 ceremony highlighted how AMD's processors have revolutionized filmmaking workflows. Evan Jacobs, Vice Chair of AIS from Marvel Studios, illustrated the dramatic performance gains by noting that rendering next year's 'Toy Story 5' would have taken Pixar 131 years on 2005 hardware but can now be completed in hours.

AMD Current-gen Processors Power a New Era of Filmmaking AMD processors deliver compute-dense architecture, exceptional throughput, and leadership energy efficiency. With up to 192 cores on EPYC and up to 96 cores on Threadripper Pro, AMD processors give studios the power to consolidate demanding workloads, accelerate creative iteration, and keep production timelines on track. Studios are increasingly turning to high-density, energy-efficient compute to meet the demands of real-time rendering, complex simulations, and AI-driven workflows. AMD EPYC and Threadripper Pro platforms enable that shift, giving directors and artists the power to hit their creative and production goals without compromise.

The Advanced Imaging Society, led by major studios including Disney, Warner Bros Discovery, HBO, Lucasfilm, PIXAR, Sony, Amazon Prime, and Universal, brings technology leaders and filmmakers together to solve common production challenges. Their mission supports building cutting-edge Hollywood production pipelines and tech stacks to maximize creative capabilities.