Inter Miami CF has secured a multiyear naming-rights deal with Brazilian financial services company Nu for its new stadium near Miami International Airport. The agreement, announced Wednesday, will rebrand the 26,700-seat facility as Nu Stadium, which is scheduled to host its first match on April 4.

While financial terms were not disclosed, the partnership extends beyond stadium naming. Nu will have its logo featured on Inter Miami's jerseys starting in August. The team's jerseys have become among the world's best-selling, largely driven by Lionel Messi's immense global following since joining the club. This partnership represents a significant marketing opportunity for Nu as it expands into the U.S. market.

Nu, a digital-first bank serving 131 million customers across Brazil, Mexico, and Colombia, is making strategic moves to establish its American presence. The company recently partnered with the Mercedes-AMG Petronas Formula 1 team earlier this year. The Inter Miami deal positions Nu to reach soccer fans in a major U.S. market while the stadium project moves toward completion.