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Shore Capital Buys Denver HR Tech Firm ThrivePass

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Shore Capital Partners has acquired ThrivePass, a Denver-based benefits technology platform founded in 2014 by Wade Rosen, Andreas Deptolla, and Charles Shen. The private equity firm declined to disclose financial terms of the transaction. Ryan Tack will continue as chief executive officer of the company.

ThrivePass operates a differentiated technology platform serving the employee benefits administration market, a sector experiencing consolidation as employers seek integrated solutions for health savings accounts, lifestyle spending accounts, and compliance management. Shore Capital principal Mike Oleferchik cited the firm's innovative products and team conviction about industry direction as key investment drivers.

The deal adds to Shore Capital's growing portfolio of business services and technology investments. For ThrivePass, the partnership provides capital to accelerate product development and expand market reach in a competitive landscape that includes both legacy administrators and newer fintech entrants. The absence of disclosed valuation suggests a modest transaction size relative to recent nine-figure HR tech deals.