Pollen Street Capital's portfolio company Pivotal has acquired LR Finance, a regional mortgage and protection brokerage based in the north west of England. The acquisition extends Pivotal's geographic footprint and adds to its growing portfolio of advisory businesses. LR Finance was founded in 1996 and is led by managing director Elanor Hill, who will continue to lead the team as part of the wider group. The company has built a loyal client base, providing advice across mortgages, protection and buildings and contents insurance. Pivotal cited LR Finance's strong local reputation and consistent growth as key factors in the deal.

The transaction marks Pivotal's sixth acquisition this year and its 26th since launch. Pivotal was formed as a joint venture between Pollen Street Capital and LSL Property Services in April 2021. Prior add-on acquisitions include Morrison Ward Associates and Believe Money Group. The company has positioned itself as the UK's leading mortgage and protection advice provider, with specialist advisor teams covering mainstream residential mortgages, second charge, commercial, bridging, buy-to-let, landlord, protection and home insurance markets.

Pollen Street Capital said the acquisition aligns with its strategy of consolidating high-quality advisory businesses. With this latest deal, Pivotal continues its rapid expansion through complementary regional brokers.