Private equity firm Juggernaut Capital Partners has sold Go Raw, its vegan snack brand, to USK Capital. The buyer is the family office of Uday Kotak, founder and former chief executive of Kotak Mahindra Bank in India. Kotak is a major figure in the Indian financial sector, and his family office's investment in a US-based consumer brand signals a growing appetite for health-focused food assets among global family wealth funds.

Go Raw was a key part of Juggernaut's portfolio, which focuses on middle-market consumer and business services companies. The deal allows Juggernaut to realize a return on its investment in the plant-based snack space, a sector that has seen both explosive growth and recent valuation corrections. For USK, the acquisition provides a foothold in the competitive but resilient better-for-you snack market.

The move diversifies Kotak's international holdings beyond his core banking and finance interests. This transaction underscores the continued appetite for niche, health-conscious consumer brands among strategic acquirers looking for stable growth.