Communications firm Infinite, backed by private‑equity sponsor ParkSouth, announced the acquisition of boutique agency Dukas Linden Public Relations. The deal folds Dukas Linden’s client‑service platform into Infinite’s broader reputation‑management portfolio, expanding its footprint in the U.S. market. Both firms say the combination will create cross‑selling opportunities, deepen expertise across tech, consumer and healthcare sectors, and strategic growth.

The transaction follows a wave of consolidation among PR and advisory outfits seeking scale to service larger corporate accounts. Infinite, which has raised multiple growth rounds from ParkSouth, previously added two niche firms in 2023, positioning itself as a one‑stop shop for crisis communications and brand strategy. Dukas Linden brings a roster of mid‑market clients and a strong media‑relations capability.

Investors will watch the deal’s impact on Infinite’s revenue base, as the added contracts are expected to lift annual billings by double‑digit percentages, though exact figures were not disclosed. The acquisition also signals ParkSouth’s confidence in the communications sector’s resilience amid broader market volatility. With the integration slated for the fourth quarter, Infinite now commands a broader service suite for enterprise clients.