Conga, backed by Thoma Bravo, has finalized its merger with the B2B business of PROS. Conga provides AI-powered solutions for configure, price, quote, contract lifecycle management, and document automation. This move is expected to strengthen Conga's position in the B2B software market, offering a more comprehensive suite of tools for its customers.

The merger aims to integrate PROS' B2B capabilities into Conga's existing platform. This consolidation allows Conga to extend its reach and offer a more integrated solution. The deal's financial specifics weren't disclosed, but it signifies a strategic move to consolidate market share in the competitive SaaS space.

This consolidation could lead to increased efficiency for Conga's customers, streamlining sales processes. It also reflects a broader trend of private equity firms investing in and consolidating software companies to create more powerful and integrated platforms. Investors should watch for further announcements regarding the integration timeline and new product offerings.