Apple: The First 50 Years by David Pogue is on sale for $34.09, a 30% discount off the regular $50 price, ahead of the company's 50th anniversary on April 1st. This veteran technology reporter's comprehensive work offers deep dives into Apple's history, featuring interviews with 150 key figures including Steve Wozniak, John Sculley, and Jony Ive, alongside access to current designers and executives. The book, described as lushly illustrated and deeply researched, debunks myths and details both triumphs like the iPhone and failures like the Lisa, positioning it as essential reading for Apple enthusiasts.

Pogue's access to Apple insiders represents a rare level of cooperation, making the book a definitive account of the company's journey from its founding in 1976 to its current status. The official description emphasizes tales of engineering genius and creative rebellion, framing the work as a testament to Apple's innovative vision. Reviews highlight Pogue's accessible style as fitting Apple's enthusiastic product culture, though some note the book may not cover the last 15 years in detail.

The discounted hardcover and audiobook are available for immediate purchase on Amazon, offering readers a chance to explore Apple's past at a significant savings before the anniversary celebrations begin.