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App Store hits $1.4 trillion, 90% sales commission‑free

MacRumors •
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Apple released a new Analysis Group study ahead of WWDC 2026, showing the App Store generated a record $1.4 trillion in billings last year. The data underscores that developers worldwide are scaling, with the ecosystem now almost three times larger than in 2019. Apple emphasizes that more than 90% of transactions carried no commission.

Apps that incorporate consumer‑facing AI posted four times the billings growth of the overall store, signaling strong demand for intelligent features. This surge helped push the platform’s total revenue despite ongoing regulatory scrutiny in markets like India and antitrust lawsuits from developers. The commission‑free model, applied to the majority of sales, appears to be a strategic lever for retaining creators.

The figures give Apple a persuasive narrative to present at WWDC, positioning the App Store as a thriving, low‑fee marketplace that fuels both developer profit and user innovation. With AI‑driven apps accelerating growth, the platform’s scale will likely influence how competitors and regulators evaluate app distribution economics.

Analysts note that the near‑tripling of the ecosystem since 2019 reflects Apple’s expanding global reach and its ability to monetize without heavy fees. For developers, the data suggests that focusing on AI capabilities can unlock substantially higher revenue, while consumers benefit from a broader selection of free or low‑cost apps.