Best Buy is offering the first cash discount on Apple's new M4 iPad Air lineup, with prices starting at $559 for the 11-inch model. The most affordable configuration can drop to $249 with trade-in credit, marking a significant price cut ahead of the official launch. Best Buy is also discounting the new M5 MacBook Air by $200 compared to the M4 models with identical specs.

These deals join ongoing promotions on the new MacBook Neo starting at $599, M5 Pro MacBook Pro from $2,199, and Apple Watch Series 11 models at $100 off. The MacBook Neo offers a budget-friendly alternative with M5 chip performance at lower price points. M5 MacBook Air configurations with 16GB RAM and 512GB storage are available for $1,099, while the 15-inch 24GB/1TB model costs $1,699.

The M4 iPad Air discounts apply to all colors and configurations without requiring Best Buy membership, though Plus and Total members receive an additional $50 off. With trade-in values potentially 20% higher than Apple's offers, shoppers can maximize savings on the new tablet. The timing coincides with Apple's 2026 product launch cycle, making these promotions particularly attractive for upgraders.