Apple Watch users can earn a special badge and animated iMessage stickers by completing the International Day of Yoga Challenge on June 21. The challenge requires recording a yoga workout lasting 10 minutes or more through the Apple Watch. These limited-time Activity Challenges typically coincide with holidays and special events throughout the year.

Apple has adjusted the difficulty over time. Previous years demanded 20-minute yoga sessions, while this year's version requires only half that duration. The change makes the challenge more accessible for casual users and beginners who want to participate without extensive time commitments.

Apple Fitness+ subscribers can use guided yoga sessions to complete the challenge. Non-subscribers can try Fitness+ free for one month before paying $9.99 monthly or $79.99 annually. This creates an incentive for users to explore Apple's fitness offerings while celebrating yoga.

The challenge reflects Apple's strategy of using gamification to promote wellness and engagement with its ecosystem. By tying fitness achievements to global observances, Apple encourages users to try new activities while collecting digital rewards that reinforce brand loyalty.