Former PepsiCo-owned chain switched sides after a secret showdown, replete with taste tests and discussions over strategy. Source: Wall Street Journal US Business · Summarized by HeadlinesBriefing Related articlesSaka gets treble but France set up grandstand finish in nine-goal thriller LIVE!KFC to Ditch Pepsi for Coke in Thousands of RestaurantsBotched final play sees Luka hesitate, LeBron missHouston start-up aims to loosen China’s grip on critical metalEngland booed off after limp Japan defeatMore from Wall Street Journal US BusinessBrace Yourself for the Priciest Holiday Travel Season in YearsSoftBank in Early Talks to Buy Allied UniversalThe Holdouts Working Around New York City’s Airbnb CrackdownNews Quiz for October 17, 2026What Tesla’s Flying Roadster Really Means for the Global Auto RaceLatest in Public MarketsElection Rallies That Swept Latin America Face Reality Check · Bloomberg MarketsPope Leo Addresses the Faithful a Day After Leaving the Hospital · New York Times Top StoriesO.J.’s Accomplice? · New York Times Top StoriesThree Scenarios for a Leaderless World · New York Times Top StoriesAccenture looks to sell Chinese operations for up to $1.5bn · Financial Times CompaniesRelated briefingsMarkets 24-Hour BriefingMarkets 8-Hour BriefingHomePublic MarketsHow Coke Loosened Pepsi’s Grip on KFC’s Soda FountainsSectionsHomePublic MarketsPrivate MarketsTech & GamesMobileDeveloperF1SportsOther languagesEnglish简体中文Españolहिन्दीالعربيةFrançaisবাংলাPortuguêsРусский日本語DeutschBahasa Indonesia