Disney announced it will cut up to 1,000 jobs within weeks, marking one of the first major moves by newly installed chief executive Josh D’Amaro. The layoffs target the recently merged marketing unit and other areas deemed redundant after a year of restructuring. Executives say the reductions aim to streamline costs as streaming revenues lag.

The cuts follow a broader trend across Hollywood, where studios grapple with streaming’s lower profit margins versus legacy linear TV earnings. Disney’s streaming segment has lagged behind rivals, while box‑office receipts have softened and tech platforms such as Amazon and YouTube intensify competition for viewers’ attention. Reducing headcount frees cash for digital‑first investments the firm views as growth engines significantly.

Since Bob Iger returned as CEO in 2022, Disney has already shed more than 8,000 roles as part of a sweeping reorganization. The upcoming wave underscores the new leader’s focus on profitability over scale, signaling to investors that cost discipline now will drive the next phase of the conglomerate’s transformation.