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Condé Nast cuts Self, Glamour and Wired titles amid digital shift

New York Times Business •
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Condé Nast chief executive Roger Lynch told staff Thursday that Self magazine will cease operations after nearly five decades. The health‑and‑fitness title, digital‑only since 2017, will be folded into sister brands such as Allure and Glamour. The move follows a broader restructuring aimed at countering audience drift to social platforms and AI‑driven content strategic pressures.

The memo also announced closures of Glamour’s print editions in Germany, Spain and Mexico, plus Wired’s Italian magazine. Collectively those titles account for just over 1 percent of Condé Nast’s revenue and have been loss‑making, according to Lynch. Eliminating them frees capital for investment in higher‑growth digital and licensing initiatives across its global portfolio today.

Glamour will now concentrate on the U.S. and U.K. markets, emphasizing fashion, beauty, social video and licensing revenue streams. Long‑time editor Samantha Barry announced her departure, citing new projects after eight years of digital growth and audience diversification. Her exit underscores the brand’s shift toward leaner, digitally focused operations as advertisers demand faster ROI now.

Wired’s Italian edition will also be discontinued, with Lynch noting it lagged behind growth in other markets despite a recent editorial refresh under Katie Drummond. The cuts arrive as Condé Nast reported overall profit and revenue growth for 2025, suggesting the publisher is pruning unprofitable units while betting on digital expansion and brand licensing to sustain future earnings.