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Xiaomi Hits 600,000 EV Milestone

Investing.com •
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Xiaomi Corp announced it has delivered 600,000 electric vehicles since launching its EV lineup in early 2024, marking a significant milestone for the tech giant's expansion into the automotive sector. The company, known primarily for consumer electronics, has established itself as a major player in China's competitive EV market with its SU7 sedan and YU7 crossover models.

Xiaomi sold just over 39,000 units in January 2026 alone, with the newer YU7 crossover driving strong sales despite a broader slowdown in Chinese EV market. Last year proved particularly successful, with the company delivering over 400,000 units in 2025 through a combination of strategic price cuts, promotional offers, and positive critical reception for its vehicles.

The company's aggressive growth trajectory shows no signs of slowing, with Xiaomi having set an ambitious sales target of 550,000 EVs for 2026. This performance has positioned Xiaomi among China's top EV manufacturers, demonstrating how consumer electronics companies can successfully leverage brand recognition and supply chain expertise to disrupt traditional automotive markets.