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Unity Stock Upgrade: BofA Sees Limited Downside After 55% Drop

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Bank of America upgraded Unity Software from Underperform to Neutral, raising its price target to $19 from $17. The brokerage said the stock's 55% year-to-date decline has already priced in most downside risks, making further multiple contraction unlikely at current levels.

Shares jumped 5% in Tuesday trading following the upgrade. BofA noted Unity trades at about 16x Street CY26 estimated EBITDA, near historical lows. The firm believes a weaker-than-expected first-quarter outlook has already reset investor expectations for calendar 2026, reducing the risk of additional earnings cuts.

Near-term catalysts appear balanced as Unity prepares to present its technology roadmap at the upcoming Game Developers Conference. The company's plan to use run-time data for ad targeting starting in the second quarter could add strategic value to its Engine platform. BofA will watch for stronger second-quarter 2026 guidance as a signal of sustained growth in Unity's Grow segment, its main profit driver.