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Hermès Q4 Sales Beat Forecasts with 9.8% Growth

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Hermès reported fourth-quarter revenue growth of 9.8% on a currency-adjusted basis, exceeding analyst expectations of 8.4%. The French luxury house's performance was driven by strong demand in the United States and Japan, with the Americas region leading growth at 12.1%. CEO Axel Dumas expressed confidence entering 2026, noting planned price increases of 5% to 6%.

Full-year operating profit reached €6.57 billion with a 41% margin, slightly above market estimates. The company's core leather goods division delivered 14.6% organic growth, while perfume and beauty sales declined 14.6%. RBC Capital Markets analyst Piral Dadhania said the results were solid in the context of a dynamic industry environment.

Hermès continues to outperform much of the luxury sector, including rivals like LVMH. The company's strategy of maintaining product scarcity and focusing on ultra-wealthy clients has helped cushion the impact of softer spending among more price-sensitive luxury buyers. Dumas emphasized that the company's exclusive network and vertical integration have proven successful in achieving robust revenue growth.