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Revolut Hit with €11.5M Fine in Italy Over Misleading Ads

Financial Times Companies •
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Revolut has been fined €11.5 million by Italy's competition watchdog for misleading customers about investment product fees and terms. The AGCM found that advertisements claiming 0% commission trading and fractional shares from €1 were deceptive, while also restricting accounts unfairly and failing to explain account migration from Lithuania to Italy.

The regulator penalized Revolut Securities Europe UAB and Revolut Group Holdings Ltd with €5 million each for inadequate disclosure of additional costs and commission-free investment features. An additional €1.5 million fine addressed the company's failure to provide clear information about obtaining Italian international bank account numbers.

Revolut strongly disagrees with the findings and plans to appeal in Italian courts. The London-based fintech, which serves 70 million users globally and recently secured its UK banking licence, operates under a Lithuanian banking licence across the EU. This regulatory action highlights growing scrutiny of fintech marketing practices and compliance with European consumer protection standards.