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Peru's Election: Fujimori vs Sánchez in Tight Race

Financial Times Companies •
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Keiko Fujimori, daughter of a jailed autocrat, faces leftist Roberto Sánchez in Peru’s pivotal presidential runoff. Neither candidate secured 20% in the first round, highlighting a fractured political landscape. Fujimori, a rightwinger promising security and continuity, garnered 17% in the April vote, while Sánchez, a former lawmaker, secured 12%. The race reflects deep societal divisions over crime, corruption, and economic policy. Sánchez, who pledges to pardon Pedro Castillo—jailed after a constitutional crisis—threatens to disrupt Peru’s business-friendly model. Fujimori, meanwhile, leverages her father’s legacy of taming inflation and crime, despite his human rights abuses. The economy, the world’s top copper producer, grows steadily but faces instability from political turmoil and surging organized crime linked to illicit mining. Business leaders warn Sánchez’s victory could deter investment, while Fujimori’s hardline stance may appeal to those prioritizing order. The runoff’s outcome will test Peru’s ability to balance growth with governance.

Sánchez’s campaign has softened some radical proposals, including calls to replace the central bank chief, to appeal to moderates. Yet, his base—rooted in marginalized rural voters—remains fervent, as seen in Lima rallies where supporters wore traditional attire demanding Castillo’s release. Fujimori, conversely, appeals to investors with promises of faster permitting and a pro-investment agenda. However, both candidates face a divided Congress, where Fujimori’s party won the most seats but no majority. The electoral system itself is criticized as flawed, with low voter trust and a history of irregularities. Peruvian polls show 47% expect the next president to fail, underscoring a crisis of legitimacy. The business community’s anxiety is palpable: mining executives cite “enormous concern” over Sánchez’s potential policies, fearing regulatory overhauls could stifle growth. Meanwhile, Fujimori’s focus on crime aligns with voter priorities, as illegal mining fuels organized crime. Sánchez’s promise to pardon Castillo risks reigniting political violence, a concern for both security and economic stability.

The stakes extend beyond Peru. A Sánchez victory could embolden leftist movements across Latin America, while Fujimori’s win might signal a return to conservative economic policies. Investors monitoring Peru’s copper sector—a $20B industry—will watch closely, as mining permits and regulatory clarity hinge on the winner. The election also reveals a broader trend: Latin American nations grappling with crime, corruption, and polarized leadership. Sánchez’s rhetoric about “more corruption” under Fujimori contrasts with Fujimori’s claim of predictability. Both candidates, however, operate in a context where public order remains elusive. Peru’s economic growth, though resilient, is fragile without governance reforms. The winner will inherit a Congress with approval ratings below 10%, a legislative body paralyzed by infighting. This election isn’t just about leadership; it’s a referendum on Peru’s ability to reconcile its economic strengths with systemic challenges.

The winner faces an uphill battle. Regardless of the outcome, Peru’s political class is widely distrusted, with Congress’s approval rating stagnant. Sánchez’s pledge to overhaul the Fujimori-era constitution—deemed illegitimate by critics—could trigger legal and economic uncertainty. Fujimori, despite her market-friendly image, must navigate a legacy tainted by human rights abuses. The race’s tightness reflects a populace divided between security and change. For investors, the decision will impact foreign direct investment and commodity prices. A Sánchez administration might prioritize state intervention, altering Peru’s appeal as a business hub. Fujimori’s emphasis on security could stabilize markets but risk alienating progressives. Ultimately, this election encapsulates Peru’s struggle to balance growth with accountability. The winner’s first 100 days will determine whether the country can break its cycle of political instability or double down on it.