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Six Nations Ticket Sales Crisis Deepens for Welsh Rugby

BBC Sport •
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Wales' Six Nations home matches are facing a severe ticket sales crisis, with tens of thousands of seats still unsold weeks before crucial games. £40 to £120 tickets for the France clash, Scotland, and Italy fixtures remain largely unoccupied, a stark contrast to the usual sell-outs at Cardiff's Principality Stadium. Sports economist Calvin Jones, with 30 years' experience, stated he has never witnessed such a lack of demand before, highlighting a fundamental shift in fan engagement. The WRU attributes the slowdown to changing buying habits and claims sales have picked up recently, reaching 1,000 tickets per day this week, but the scale of unsold seats remains a major concern.