Speedo, the biggest name in swimming, has launched Speedo IQ, a new smart swim tracker. The removable module fits inside the latest Vanquisher goggles and offers real-time insights on pace, distance, breathing, head position, and turn performance. It's approved by World Aquatics for competition.

Outside the pool, users can sync data to the app to analyze strokes and get coaching feedback. Unlike some competitors, Speedo IQ doesn't require a subscription, though pricing and availability are yet to be announced. The device aims to help swimmers improve without distractions, making it a strong contender in the swim-tech market.