GV90 Neo Lun boasts a striking design and innovative coach doors that slide out before rotating, allowing independent opening and enhancing safety. The doors are integrated into a 50 % thicker frame with dual high‑strength steel beams, creating<long> a concealed roll cage.

Built on Hyundai's e MP platform, the Neo Lun packs a 123.5 kWh battery that delivers 311 miles on a single charge and can jump from 10 % to 80 % in just 22 minutes at a 350 kW charger. The two‑motor system produces 657 horsepower and 590 lb‑ft of torque, while adjustable multi‑chamber air suspension and up to five degrees of active rear‑wheel steering keep the 208.1‑inch vehicle nimble.

Inside, a 23.6‑inch “Cinematic Display” and a 25‑inch heads‑up display replace a traditional gauge cluster. The cabin features Bang & Olufsen’s 25‑speaker system, ambient lighting, massage seats, heated wood‑veneer flooring, and a Smart Vision roof with six‑zone opacity control. Seats swivel to face passengers and the interior offers five premium colour‑combination options.

Set to launch in early 2027, the Neo Lun will likely start in the $100,000 range. Its original design, luxury tech, and unique doors make it a strong contender for high‑end SUV buyers seeking something truly different.